bookcurios Chapter 145 Earning Money from Rich People
Chapter 145 Earning Money from Rich People
After returning home from the dock, Cheng Yue plunged into the kitchen and devoted herself to making pastries without leaving the house.
She needs to make a part of it first and promote it as a giveaway. With the support of the braised food shop, which has its own customer flow, there is no need to promote it separately.
The oven had just been built and couldn't be used yet, so she had to use a small oven to cook it slowly.
In the following time, Cheng Yue and Chen Ning were making pastries in the kitchen, Chen An was at the barbecue grill in the yard, and Chen Tong was walking around helping out.
No one in the family was idle, and they were busy like spinning tops.
Two days later, all the cakes to be given away were finally ready, and Cheng Yue and his friends went to the county town as soon as possible.
After arriving at the shop, Cheng Yue first took out a small portion of cakes and asked the sisters Chen Tong and Chen Ning to deliver it to Liang Hongyu.
Liang Hongyu is a very generous and easy-going person. It was thanks to her that I was reminded about the incident at the brothel last time.
Cheng Yue of Xiaoxiang Pavilion and Dashunzhai also prepared a separate copy. Putting aside the cooperative relationship, the business of these two companies must be done well.
The people who can go to Xiaoxiang Pavilion to consume are either rich or noble, so it is a good opportunity to promote it.
Pastries are different from braised food. These days pastries are more expensive than meat.
After all, the ingredients used to make pastries are all precious things, either sugar, oil, or refined white flour.
Although it doesn't cost much to make her pastries, she can't set the price lower than the market price. Disrupting the market will bring disaster upon herself.
She had to keep the prices similar to those of other pastry shops in the county, or even make them a little more expensive, after all, the tastes were different.
If the price is too high, then ordinary people won't be able to afford it. Its target audience is the rich or noble people, and it's these people's money that is easiest to earn.
Therefore, it must be sent to Xiaoxiang Pavilion.
As for Dashunzhai, there is definitely no opportunity to cooperate on pastries, but Dashunzhai itself is the key point.
After all, anyone who can open so many restaurant branches must have money.
After dividing these portions individually, Cheng Yue cut each piece of the remaining pastry into several portions, and each diners took a small piece to make up a portion, so that the diners could taste every flavor.
There are limited pastries, so this is the only way. Although each piece looks small, it doesn't seem stingy when you put together so many kinds.
After all, they are gifts, and she can't give them away in piles.
In fact, only a few of the diners who buy braised food are her real potential customers. The rest can afford braised food but may not be willing to buy pastries.
But she can't do anything to favor the customers and blame them. If they are giving it away, then she should give it away. Otherwise, she will damage her reputation.
After the pastries were divided, it was soon time to sell the braised food.
Cheng Yue went to the window with Chen Lin and the other two. They laid out the cakes one by one, and gave one free portion to anyone who bought any braised food.
While sending them out, they also did some promotion, "These are all homemade cakes, with various flavors, everyone can take them home and try them.
The pastry shop will open in three days. If everyone is satisfied with the food, we hope you will patronize and support us! "
"Oh! Thank you, Boss Cheng! You are so generous!"
"This cake looks delicious! I'll try a piece right now, haha!"
Everyone was naturally delighted that they got free pastries when they bought braised food, especially when they saw that everyone got the same amount, which was quite a lot. They all secretly thought that Cheng Yue was good at business.
One of the old men even picked up a piece of cake and put it into his mouth. Everyone looked at him expectantly. They had to be reserved and try it at home.
The old man just took two bites and his eyes widened, "Hmm! Hmm! Delicious! The skin is crispy and the filling is soft and fragrant. Boss Cheng, how much do you sell this cake for?"
Even though he doesn't like sweets, he can't find any fault with it. His wife, daughter-in-law and granddaughter at home will definitely like it more.
However, this pastry is much more delicious than other places, and the price is probably much higher.
Everyone swallowed their saliva, they knew that the taste of the pastry must be good. After all, if the braised food can be so delicious, the pastry must be good too.
After hearing the old man ask the key point, they all turned to look at Cheng Yue.
Cheng Yue smiled and said, "The fillings and methods of making these pastries are all different, and the prices vary. The cheapest is fifty coins per pound, and the most expensive ones are two or three hundred coins."
Beans are cheap these days, so the price of bean paste filling can be lower, but it can't be too low, after all, in addition to beans, there are other raw materials.
Lotus seeds, sesame seeds, peanuts, and walnuts have low production and high selling prices, so naturally they cannot be priced low.
There is also meat floss, which is made of pure meat, and especially the cake, which is made of real eggs.
This price is definitely expensive for ordinary people, but her target audience is not ordinary people.
After all, one pound of cakes can buy several pounds of meat, and it doesn’t matter if you are full, who can afford to buy cakes often? These days, cakes are only a pastime for the rich.
"hiss!"
Sure enough, as soon as Cheng Yue finished speaking, there was a gasp from the crowd.
The cheapest one is fifty coins per pound? The most expensive one is hundreds of coins?
They used to think that if it tasted good, they would come and buy a pound or two of it, but now they dare not even think about it.
Although it's not that I can't afford it, it's better to save the money to buy braised food. Meat makes me feel more at ease when I eat it, while pastries are not worth it.
They wanted to say it was expensive, but they were still holding the pastries given by Cheng Yue in their hands. They felt too embarrassed to say anything.
The gifts alone must have cost several dozen coins, so I guess I got a good deal...
"Actually, this isn't that expensive. Yingguozhai's cakes and pastries are often several dozen or even a hundred coins per pound. To be honest, they're not as delicious as this!"
The old man just thought about it for a while and spoke again, saying that it was just that Yingguozhai was very famous, so it was normal to think it was expensive.
Cheng Ji is a newly opened restaurant, so people may think the prices are expensive right from the start. But food is sold based on taste, not on who has a bigger or more famous store.
Cheng Yue smiled and said, "The reason why our cakes are so soft and tasty is because we use enough ingredients. Not to mention oil and sugar, even the dough is made of finely ground white flour."
The old man nodded and laughed, "No wonder, it tastes different. On the opening day, I will definitely come back to buy two kilograms!"
Cheng Yue was naturally happy to have won a potential customer before the opening. "Thank you for your support, I will give you two more yuan if you come to the opening!"
"Haha! That's great! I will definitely come!"
As soon as the old man left, others who had already bought braised food also left. It didn’t matter whether they ate the pastries or not, as long as the price of braised food didn’t go up.
In addition to these people, there were a few people who were dressed as maids and servants. Cheng Yue gave them two extra pieces to try.
"This is for you alone, and I hope you can go back and say a few words.
The Dragon Boat Festival is coming soon. If you want to give gifts for the festival, our cakes are the only ones on the market. They are the most suitable and face-saving gifts.
We also offer customized gift boxes, which can be ordered now.”
You can't underestimate these people, you have to give them gifts!
If they eat up all the free gifts, wouldn't she be unable to develop her main customers?